SCORE - SCORE Small Business SBA -

Gear up for SCORE's March Recruiting
Month now. Here are some tips for
successful recruiting.
1 - Emphasize the altruistic benefits of
volunteering. Tell potential members
that becoming a SCORE volunteer is an
opportunity to respond to community
small business needs and to make a
meaningful difference.
2 - Personalize your invitation. A personal
appeal is the most effective approach.
Asking someone to volunteer one-on-one
is the best way to recruit volunteers.
3 - Be prepared. Develop a three-minute
pitch that gives an overview of SCORE's
counseling and training program in your
area. Communicate SCORE's mission and
the benefits of SCORE volunteerism.
4 - Be enthusiastic. Your best recruiter
values the work of SCORE and genuinely
supports its efforts. Share why SCORE is
an enriching volunteer experience.
5 - Target the broader business
community. Look around for small business
advocates in your area. Recruit new
members by spealang at the Lions Club,
Rotary Club and Kiwanis Club.
6 - Appeal to women and minority
members. Your chapter membership should

be representative of the small business
population in your community Develop
new strategies to attract women and
minority volunteers.
7 - Approach baby boomers. Seek out
worlang and soon-to-be retired executives.
Contact human resource departments of
companies in your area to give presentations
on SCORE at employee meetings.
8 - Define chapter needs. Throughout the
recruitment process, specifically define
what slalls your chapter needs to better
address local business concems. Look
for individuals with experience in these
underserved disciplines.
9 - Use SCORE tools. To promote and
support your recruiting efforts, use
the SCORE Chapter Recruiting Guide,
Make SCORE Your First Choice in
Volunteerism brochure, and How to Become
a SCORE Business Counselor PowerPoint
slide presentation.
10 - Think ahead. National Volunteer Week
is in March and you will want to make the
most of those 31 days. Use this time to
define chapter recruiting strategies.
Good luck with recruiting new SCORE
volunteers in your community